Post Written by Nancy Mosely
Small Town, Small Law Firm, Big Service
I knew it was going to be an interesting interview when James Creekmore didn’t miss a beat after I asked my first question geared toward establishing his personal connection to Blacksburg.
Well… at least he’s honest. And as far as lawyer stereotypes go, that’s a pretty good start. James grew up in the Chesapeake area of Virginia, attended UVA for his undergraduate work (no surprises there) and William & Mary for law school. In 2006 he opened The Creekmore Law Firm in the Roanoke Valley and two years later he bought space in Blacksburg for a second branch. In 2011 he decided to merge the Roanoke and Blacksburg offices together to form one location in downtown Blacksburg. The draw of our small college town life was just too much to resist.
The office building itself, an old house that sits between Chipotle and Hokie House on North Main Street, dates back to the late 1800s and was a rooming house during the war. For the past 20-30 years it belonged to a real estate company and now, after extensive renovations that include exposing the original hardwood floors, belongs to Creekmore.
The small firm operates with just four attorneys and four administrative staff, so the everyday work environment is socially tight-knit and family-friendly, naturally leading to time spent together during off hours. They attend Salem Red Sox games, events at The Lyric, festivals around town and statewide and often celebrate holidays at the office.
“We turned the building into a Victorian Christmas party last year and a haunted house for Halloween this year and usually prepare a big meal and have everyone over for the downtown Christmas parade. Playing together after work is also part of what makes coming to work fun.”
There are also quarterly local art & wine nights with live music and monthly “Shark Bite Luncheons” that are free to the public and include discussions on topics like trademarking and Internet privacy best practices. Creating fun, informative networking opportunities, James states, means you end up with a tremendous amount of friends in the area; friends that are either clients or potential clients.
“I love the business energy of the downtown community and the vitality of this corner in particular…. the retail, the restaurants. The accessibility of our office means we have a revolving door of visitors every day.”
The firm devotes a lot of attention to Intellectual Property Law, Small Business Litigation, Business Counseling and Corporate Law with a primary focus on technology. A majority of their clients come from New River Valley start-ups and young companies with ten or fewer employees, but they also offer services worldwide. Creekmore is a perfect fit for a town that includes the Corporate Research Center and tends to crank out college graduates who start local businesses so they can, quite frankly, stay local. The Blacksburg business community operates in harmony with Virginia Tech and vice versa.
“Here there is a different mentality about working for someone else. People worry less about finding a job, more about how to create one. We’re in place to support the entrepreneurs.”
Even though James has embraced (and even learned to love) the warm, friendly, energetic business and social community of Blacksburg, he still admits to only stepping foot in Lane Stadium when UVA is in town.
“Otherwise, I can wear an orange shirt of course. And I just recently started wearing a plain burgundy hat as well.”
I laughed and told him an outfit consisting of maroon and orange worn together is the first sign of total conversion. I bet it’s only a matter of time until he’s able to answer, “What’s a Hokie?” with complete conviction.
The Creekmore Law Firm
318 N.Main St.
Blacksburg, VA 24060