Post written by Lauryn Tamburello
310 Rosemont is one of my favorite reasons to walk around downtown Blacksburg. Everytime I see the boutique I have to walk in, even if I was in there the day before! Something about the hard wood floor and vintage décor give you a warm feeling as you enter. My personal go-tos at 310 are the classic Longchamp bags, which last a lifetime and can even be washed down with soap and water (just be careful of the leather straps and accents!), as well as Jack Rogers Sandals. Between purchasing them for my mother and myself, I believe we’ve acquired at least 4 pair from 310 Rosemont. They always have an amazing selection and are willing to help in anyway.
You are greeted in the beginning of your shopping experience with, “Hi! How are you, can I get you water or coffee?” It is always nice how the staff want you to feel comfortable and take your time looking around. Another thing I always look forward to is the candy jar! They keep it filled with an assortment at the cash register for your enjoyment.
One of the unique aspects of this boutique is how it equally caters to women as well as men. Past the women’s purses and shoes you are led to an endless array of bow ties, ties, polos, button downs, pants and jeans for men. There’s also a place for the men (as well as boyfriends) to hang out and watch the sports game or play a round of pool.
Julie, a Virginia Tech Graduate in Fashion Design and Merchandising has recently taken on the new role of managing Blacksburg and Roanoke’s 310 Rosemont Boutiques.
One of the reasons Julie has taken on this challenge is that she loves the fact that 31o Rosemont offers unique items including Jewelry (their top seller for women) and high-end brands such as Free People, BP Dakota, Uggs and plenty more.
310’s new seasonal items are Uggs (of which there is quite a variety including boots and slippers in an assortment of colors), fur vests, chunky sweaters and fall jackets.
A big seller to make 310 stand out from competitors as well as online shopping is the 10% discount they offer to VT students. When students go home and they see a pair of Uggs, Jack Rogers, a Longchamp bag, etc they know they can come back to this adorable boutique on Main Street, in downtown Blacksburg and get it for less.
310 Rosemont is also heavily involved in giving back to the community through Virginia Tech sororities. The Greek Life knows when they are trying to lend a hand to charities they can host a fundraiser at 310 Rosemont, whom will happily give a percentage of sales during a proposed time frame.
The store hours are Monday-Saturday 11-6 and Sundays 12-4 and are open all year round. Also, don’t forget to head over on Black Friday, November 26, to find huge savings!