Tag Archives: dining

Pita Vera-Made from Scratch with a Lebanese Flair

2 Nov pitat11

Post written by Cyndy Graham

Yes, you heard correctly. The food at Pita Vera is made fresh and baked fresh. From gyros to kabobs, Pita Vera prepares your food to order with the finest and freshest products. Owner Sam Makoley knew he wanted to open his restaurant in Blacksburg after working in the hotel and restaurant industry in LA and Phoenix. It didn’t take many trips to Southwest Virginia before he was won over by the beauty of the area, sense of community, peace and quiet, and most of all, the people. When he would visit his cousin in Roanoke, he enjoyed the slower pace of life compared with big city life. After the economy took a downturn in 2008, he decided to sell his restaurant in Phoenix, and head to Blacksburg.

Pita Vera is in the former “More than Coffee” location at 235 North Main St. Also, the former site of Mr. Fooz Sub Shop (1981), a favorite location of Hokie alums, including myself, the name was changed in June 2010 to more accurately reflect the food and the atmosphere. Sam bought the restaurant in May 2009. The food is a combination of Mediterranean, Lebanese, Greek, and Italian, using recipes passed down through Sam’s family and new dishes that the owner puts together on his own. Menu items are continually updated, and include fresh fish and homemade pasta. A $100,000 building renovation is in the works, which will include new seating. The focus of the menu is on fresh, healthy options using ingredients such as olive oil, and menu items are cholesterol free. Sam always “treats the customer the way I would want to be treated.”

The downtown location has many plusses, and a few minuses. Having such a visible location is a great advantage, but there is a lot of competition. New restaurants are opening all of the time and there are more dining options on campus. The location also does not allow for outdoor seating, at a time when College Avenue is being upgraded for more outdoor seating options. Pita Vera does have a lot of loyal, local customers, as well as customers from Roanoke, Winchester, and even Boston, who make sure to stop by when they are in town.

Sam Makoley brought his passion for ethnic foods to Blacksburg along with his philosophy of being true to the customer (vera is Latin for “true”).  Sam and his staff at Pita Vera simply “try to do our best.” Evidently his customers agree. I urge you to check it out!
Take in a little art with your meal- Pita Vera carries a rotating display of art by members of Blacksburg Regional Arts Association.

Pita Vera
235 N. Main St.
Blacksburg, VA   24060
Tel: 540-552-9222

Hours of operation:
Monday through Thursday 11:00 to 9:00pm
Friday and Saturday 11:00 to 9:30pm.

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Cash Mob!

20 Feb

UPDATE: NEXT Blacksburg Cash Mob- Tuesday April 17 at 5:53pm. Meet in Market Square Park. Please like our new Facebook Page and follow us on the  Cash Mob Twitter @CMdtblacksburg

Second  Blacksburg Cash Mob took place as part of National Cash Mob Day on Saturday March 24 at 11:32am. Meet at Market Square Park in front of the mural! Greenhouse Boardshop and Cafe de Bangkok were the two businesses chosen for this Cash Mob event!

First Blacksburg Cash Mob- met Thursday March 8, 5:48pm, meet at Market Square Park (Farmers Market) under the shelter. The store visited was Homebody and the Restaurant was The Cellar.

It’s the craze that’s sweeping the nation and it’s coming to Downtown Blacksburg! To further complement our efforts on Small Business Saturday, and our BUY EAT LIVE local campaign we are joining a very recent phenomenon and starting Cash Mobs downtown. The downtown Cash Mobs are coming soon and we hope that you will chose to join us in this chance to show our local small business owners how much you appreciate your downtown. Check out the Cash Mob Blog – we are already listed as participants and our countdown to the next Cash Mob clock is ticking on our website.

The Plan

1) The Cash Mob will meet at the announced time and location

2) The specific business to support will be revealed and the Cash Mob will shop there

3) The After Mob will share a celebratory drink or snack at the assigned local restaurant

Cash Mob rules for participants

  1. Spend up to $20 (of course you may spend more if you wish)
  2. Meet three people you didn’t know before
  3. HAVE FUN!!!

Cash mob rules for coordinator

1). The mob date must be announced at least a week in advance via Twitter. (Follow CMdtblacksburg for our Tweets!)

2). The location at which to meet will be announced, but not the specific business to support until the Mob meets at the arranged time and location.

3). The business owner must give back to the community in some way. (All merchant members of DBI regularly give back to our community through donations of time, goods and money to many causes.)

4) The cash mob will occur during the evening on a weekday or on a weekend.

5) Parking or public transportation must be available. (For parking details visit Downtown Parking, For public transportation options visit Blacksburg Transit)

Source: cashmobs.wordpress.com

Join our Facebook event page

Related articles:

“Cash mobs”. Flash mobs go to bat for small local businesses

Cash Mobs Blog

Cash Mobs to Support Small Businesses

Downtown Blacksburg, Inc. starts a cash mob

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